Shailesh Ghimire

Win in the New Year by Telling Your Brands Story with Amy Kendall – E056

Uncategorized / By

Every organization has its unique history, even if it’s not immediately apparent. Win in the New Year by telling your brands story with Amy Kendall and learn how your brand’s story influences customer perception, whether you sell products, provide services, or promote ideas. The key for many businesses is telling that story effectively. If you’re …

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Up Close and Personal With Google’s Search Console – E054

Analytics, SEO / By

Understanding your website’s visibility and engagement should be a top priority, and Google Search Console provides invaluable insights to help guide your strategy. By leveraging the powerful metrics and reports Search Console offers, you can unlock meaningful data to optimize content, diagnose technical issues, monitor website health, and boost performance. I invite you to join …

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GA4 Metrics You Need to Understand – E052

Uncategorized / By

In this episode, I will review the metrics that matter most in GA4, Google’s revamped analytics platform. I’ve structured this episode around key categories helping you to strategically track performance and pinpoint paths for driving growth. I’ll start by discussing acquisition metrics like source traffic channels revealing your best customer connection points. Next, we’ll discuss …

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Revisiting the Fifteen High Impact Digital Marketing Tips for 2023 – Part 2 – E051

Strategy / By

Welcome back! This is the podcast episode that has become the SECOND most downloaded of 2023.  When we originally released this episode in January, it was part two of our 15 digital marketing tips for the year ahead. Little did we know it would take off to become one of the most popular downloads this …

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Revisiting the Fifteen High Impact Digital Marketing Tips for 2023 – Part 1 – E050

Strategy / By

Welcome to the future! You’re listening to the most downloaded podcast episode of 2023.  When this episode was originally released in January, we provided 15 digital marketing tips to help your business thrive in the new year. Little did we know this episode would take off and become the #1 download this year!  In this …

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Reviewing Googles 2023 Search Algorithm Updates – E049

SEO / By

Google makes frequent updates to its search algorithm for a number of reasons. These updates are designed to improve the quality of search results by ranking high-quality content that is relevant to the user’s query. Google makes hundreds of algorithm changes each year, but these are the major updates that have been announced publicly. In …

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Increasing Sales Through Affiliate Marketing – E048

Digital Marketing / By

Affiliate marketing is a performance-based marketing strategy where businesses partner with individuals (affiliates) to promote their products or services. Affiliates earn a commission on each sale they generate, and businesses only pay when they make a sale. The global affiliate marketing market is expected to reach $125 billion by 2025. 81% of businesses use affiliate …

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Marketing Automation: The Forerunner to Marketing AI – E047

AI and Machine Learning / By

In this episode I walk you through everything you need to know about Marketing Automation and how to implement it for your business. Marketing automation is a powerful tool that can help businesses streamline their marketing efforts, improve customer engagement, and increase sales. It involves using software tools to automate repetitive marketing tasks such as …

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