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Proven Digital Marketing Strategies for Law Firms – E085

Digital Marketing, Google Ads, Paid Media Campaigns, SEO, Strategy / By

Law firms must use proven digital marketing strategies for law firms in a competitive marketplace to differentiate themselves and earn their client’s business. By using the right marketing strategies, firms can establish a strong digital presence and generate quality leads. Whether you focus on paid advertising, content marketing, or SEO, these strategies will help position …

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Mastering Paid Search (PPC) for Law Firms with Mat Nelson – E084

Google Ads / By

Mastering Paid Search(PPC) for Law Firms with Mat Nelson In this episode, we sit down with Mathew Nelson, a Paid Media Strategist with over 15 years of experience in Google Ads. Throughout his career, Mat has managed millions in ad spend across industries like e-commerce, home services, automotive, legal, and more. Currently, he’s a Senior …

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Part 3 – Seven Game-Changing Digital Marketing Tactics for Dental Offices – E067

Google Ads, Paid Media Campaigns, Social Media Marketing / By
Seven Game-Changing Digital Marketing Tactics for Dental Offices

Digital marketing is crucial for dentists who want to grow their practice and reach more patients. In the first part, we discussed how website optimization, claiming your location pages, and obtaining online reviews can help your dental practice stand out. Then in the second part we covered the power of using SEO, content marketing, and …

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Seven Essential Digital Marketing Tactics for Law Firms – Part 3 – E059

Facebook Ads, Google Ads, Social Media Marketing / By

Digital marketing may sometimes be perceived as almost like voodoo, but it’s not–there is a rhythm, science, technique, and process that works. This series on the seven essential digital marketing tactics for law firms aims to clarify and guide them in increasing their online presence. Part One covered how to optimize your website, maintain consistent …

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 Five Important Considerations When Hiring a PPC Agency

Business Management, Google Ads / By

Following up on the discussion on factors you need to consider when selecting a SEO agency, in this episode, we will discuss five essential considerations when deciding to hire a PPC agency.  PPC can be an important part of your digital marketing strategy, and if you’re considering having an agency do this – I provide …

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Understanding AI in Marketing Platforms

AI and Machine Learning, Facebook Ads, Google Ads / By

In this episode, we’ll explore the various ways AI is transforming online advertising in Google Ads and Facebook Ads. We’ll discuss advanced audience targeting, predictive bidding strategies, and personalized ad delivery, all powered by AI.  We’ll delve into the benefits of utilizing AI in your digital advertising strategies, including increased ad spend and improved performance …

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