Let’s E-E-A-T for Google Rankings – E043
You’ve probably heard marketers talk about “EEAT” and wondered why we’re suddenly obsessed with eating. Don’t worry—no snacks required. EEAT stands for Experience, Expertise, Authoritativeness, and Trustworthiness. It’s a framework from Google’s Search Quality Rater Guidelines that helps evaluate the quality of web content. While it’s not a ranking algorithm, content that demonstrates strong EEAT …