More consumers are reading online reviews than ever before, and many people love to give reviews. As a business not only do you need a review acquisition strategy, but you also need to know how and when to respond. To take it a step further you should also be using these reviews to further your business. In this episode I will discuss:
- How to get reviews
- How to respond to reviews
- Guide to responding to negative reviews
- Best practices in using reviews to your advantage
- Using tools to automate the review acquisition process
Below are the sites I reference in this episode:
- Key stats from Bright Local (https://www.brightlocal.com/research/local-consumer-review-survey/)
- https://www.Reviewtrackers.com has some interesting examples of businesses that turned negative reviews into an advantage